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During the site analysis, the following criticisms were identified: The main landing pages of the product catalog are not indexed: The URL address is generated dynamically; Google and Yandex do not index such pages well. It is necessary to configure static URLs, configure indexing and optimization of these pages; There are duplicate pages with the same meta tags. This comment worsens the ranking and indexing of the site; The XML sitemap contains the URLs of duplicate pages. The sitemap is not generated automatically - at the moment the map was
generated by the mysitemapgenerator service for the date −−, Afghanistan WhatsApp Number and has not been updated for years; Tags on RU and EN versions are duplicated; Micro markup is not configured. Organizations and product cards: Low loading speed of website pages. Site images weigh MB or more - this greatly slows down the site; There is no optimization of information in Google ; There are no turbo and AMP pages; There are no contacts in search results, pictures, extended snippets; Canonical and other indexing tags are not
configured on all pages of the site; There is no internal linking (links to other objects , etc. ). Special notes: Very poor indexing - many duplicates in the search; The pictures weigh MB or more - the site barely loads; The most important pages of the catalog are not indexed, since they are opened using dynamic URLs and a large amount of targeted traffic is lost from search. Implementation of the promotion plan Over the course of six months, a large amount of work was done, such as: Preparation and monthly updating of the semantic core; The website structure was redesigned and new pages were created to promote the client’s main positions;
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