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Best practices to ensure that Google wants to rank your content: Get rid of old, outdated content: If your website has seen better days, and your last blog post is from 2007, consider pruning some content. Links on these pages may lead to 404 error pages, redirects, or a slew of other issues that may cause your site to lose credibility. If the keywords you’re targeting on old pages no longer have value or are completely irrelevant to your industry, delete them. Update old, usable content: If your content needs a refresh, take advantage of the opportunity. If you have pages that target great keywords but have outdated links or facts, take the time to improve them so they have a better shot at ranking.
Create new content: Google loves to see a Brazil WhatsApp Number Data steady influx of new content. It means you’re on the ball and gunning for new opportunities to rank in search results. You should base your new content on keywords most important to your industry. Be sure to consider search intent or what users are looking for! 6. Consider an SSL certificate SSL certificates ensure that customer information from your site cannot be hacked or stolen. This certificate is a real must-have, especially for ecommerce sites. To ensure your site is safe for users, purchase an SSL certificate, activate it per the instructions, and install it on your website.
Not only will potential customers be happy, but you’ll also satisfy one of Google’s top-ranking factors. 7. Don’t get frustrated if you have a young website If your site is less than a year old, you might have difficulty ranking against industry giants who have been around for ages. But don’t get discouraged! While you wait for your site to age like a fine wine, go down through our checklist to ensure that your site is sound in terms of SEO.
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