Strategy and creation. Building a strategy is about more than assigning publish dates in your marketing calendar. To get it right you want to ensure each piece of content you publish throughout the year is working to serve your broader business goals. Heres a highlevel look at what your content strategy and creation process should look like this March. Want copyandpaste social posts foralmost every day of the month Download our March social media calendar here .
Know what your goals are Your business has goals for the year and your marketing efforts are designed to support them. Make sure theyre SMARTspecific measurable achievable relevant and timebound. march content ideas Laos Phone Number Datawordstream smart goal chart Your big business goals might look like We want to increase sales by yearoveryear. We want to sell units of our new product in the first days after it launches. We want people to register for our event when we announce it in March.
Define how marketing can support those goals With those macro goals in mind you can brainstorm ways your marketing team can contribute to achieving them. Take that sales growth goal as an example. Your marketing team will look to create content that supports filling up your marketing funnel. That includes Topoffunnel content to build awareness and attract a new audience. Educational content to support those in the consideration stages. Content that creates a topnotch customer experience when they decide to convert. Discover more ways to
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