Offer value and information that is worth

FindYourMobile

Infographic Expanded guest blog An article in thelocal newspaper Article in a trade publication LinkedIn article Social mediapost Short video In this way, one piece of content can be transformed to servemultiple sources that can be shared to help promote and grow your reputation.It’s not simply rewriting the content, but continue adding value andreinforcing your voice as an authority. Top tip: Consider other ways to helpboost your content such as using local .


SEO or turning it into a podcast. How touse social media for PR Few tools are more powerful in a digital PR campaignthan social media. Through social media, you can connect with customers andinfluencers, study the strategy of your competitors and Find Your Mobile Number List continually engage inconversations about your niche. As you continue to write and publish additionalquality content, continue to promote it on social media channels and encourageothers to share and promote it. sharing and worth discussing. Top tips for using social media for PR Remember,PR is focused on improving your business’s reputation and building trust. Thetop tips for PR on social media are: Integrate PR into other activities: Makesure your PR strategy is integrated with all your social media activity,including keywords and hashtags. Integrate offline and online events: Usesocial media to promote offline and online events before, during, and after theevent.





Follow-up posts after the event can summarize key points and be sharedand commented on. Use live tweeting: This can provide commentary and sparkinteraction around both online and offline events. Livestream events: Usesocial media channels like Instagram Live and LinkedIn Live to host real-timeevents and create content for future marketing and PR activity. Vary theevents: Mix the types of events you offer to add value and interest e.g.webinars, podcasts, livestreams, etc. Co-host: Consider co-hosting events withother businesses or taking part in events specific to your sector to increasereach and impact. Connect with others: Make sure you connect with and followrelevant businesses and individuals from events and other PR activities.